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Our Values

Every Client Matters

We believe in bringing world class customer service to every client we work with.  It doesn't matter if you are an individual, a small business, or a large corporation. We want you to feel like you matter to us, because you do.

Make a difference

We will do everything in our power to not be like every other agency out there.  We want to offer solutions and service that set us a apart as we strive to make a positive impact on businesses and their teams every day.

Do What Is Right

We have zero hesitation to recommend a product or solution that means less revenue for our agency if it's the right thing to do for the client.  This allows us to align our incentives so that when the client wins, we win as well.

Meet The Team

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Rusty Helin

Vice President & Senior Producer

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Rusty has over a decade of experience building health plans, consulting with businesses, and implementing solutions that actually work. 

01.

Once ramped an elk on a cross country road trip and lived to tell about it

02.

Used to be so shy he couldn't order his own food at McDonalds

03.

Played in a band with his friends called "The Mama's Boys"

04.

He would do absolutely anything for his wife and kids

05.

​Acts like a complete maniac when he watches the Kansas City Chiefs

Random Facts about Rusty

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Charlie Hopgood

Account Executive

 

Charlie has years of experience in building relationships with clients by providing exceptional service well after the sale.

01.

Was an absolute superstar lacrosse player in high school.

02.

Grew up in Memphis Tennessee.

03.

Is an "Irish Twin" with his sister.

04.

Is a Carolina Panthers Fan...even when they stink! #KeepPounding

05.

Has the best mustache this side of the Mississippi River 

Random Facts about Charlie

What Our Clients Are Saying?

I cannot express just how helpful Service 1st Benefits has been. They are so quick to respond to questions and concerns and work closely with their customers to provide the best service possible.

Angela Bauer, HR Manager

Our Mission:

At Service 1st Benefits, our mission is to simplify employee benefits for businesses by delivering exceptional customer service and hassle-free solutions. We are dedicated to making the entire benefits experience seamless for both employers and employees, reducing stress and relieving the administrative burden for HR teams and business owners. With a focus on clarity, support, and efficiency, we empower businesses to provide great benefits without the complexity.

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